Brand Revolution Acquires Brilliant, a Social-First Creative Agency

The Global Creative Marketing Agency Supercharges its Digital and Social Media Capabilities

This latest exciting update means we now offer social media services to elevate brands even further. 

London, April 23rd, 2025 – Brand Revolution, a global leader in creative brand marketing, today announced its acquisition of Brilliant, a leading social-first creative agency. The move strengthens Brand Revolution’s social media expertise, adding Brilliant’s deep insights-led approach to its suite of services.

“For us, this acquisition is about expanding our House of Experts,” said Alisa Walsh Haynes, CEO of Brand Revolution. “Brilliant has built a reputation for crafting powerful, conversation-driving content, and their approach to social strategy aligns seamlessly with our mission: to create bold, emotionally resonant campaigns that connect brands with audiences in a meaningful way.”

Founded over a decade ago, Brilliant has helped brands like Fox’s Biscuits, Thorntons, SPAM®, and SKIPPY® Peanut Butter take centre stage on social media. With a highly talented creative team, Brilliant has built a reputation for forging more personal, collaborative partnerships—an ethos that perfectly complements Brand Revolution’s commitment to Return on Emotion®, its proprietary approach to measuring brand impact.

“This marks a significant step forward for Brilliant,” said Managing Director Mike Davis. “Brand Revolution shares our values and creative standards, making it a strong cultural fit. Their proven global scale means greater strategic breadth for our clients and broader opportunities for our team as part of the larger international group.”

The acquisition brings Brilliant into Brand Revolution, expanding its social media capabilities alongside strategy, design, video, events, and merchandise while maintaining its signature creative style.

About Brand Revolution

Brand Revolution is a trailblazing creative powerhouse dedicated to shaking up the status quo and igniting unforgettable brand experiences. With a global team of 200+ experts across five continents, the agency specializes in strategic ideation, creative design, video production, event execution, and innovative merchandise programs. Brand Revolution’s proprietary Return on Emotion® approach ensures that every campaign resonates deeply, driving engagement and brand loyalty.

About Brilliant

Brilliant is one of the leading social-first creative agencies, helping brands feel seen and heard with clearer strategies and more compelling content. For over a decade, their insights-led approach has helped clients take the lead in social conversations, creating standout digital campaigns with a highly collaborative creative team.