Want to make your health a priority this year? These predicted wellbeing trends for 2019 will help to inspire you. We also give you some tips on how a "wellbeing" message can be carried into your marketing campaigns.
It’s important at work or home that we have a good state of wellbeing. With more and more information about its importance brands and business are bringing a ‘Wellbeing’ element into their campaigns or corporate culture.
Research from the Global Wellness Institute reveals the wellness industry is now worth $4.2 Trillion and is growing at nearly twice as fast as the global economy. So how can you include Wellness at part of your brand or campaign? Here’s some trends that you should keep an eye on in 2019 and some of our product suggestions.
Spa services in your office
The Global Wellness Institute found businesses offering spa services accounted for a much greater share of industry revenues (66%). With consumer interest in services and activities that align with their wellness lifestyle on the rise it has seen an increase in businesses offering services such as holistic health, nutritional advice, sleep therapy and energy healing. So, you might not be able to offer the full spa experience in the office but how about giving your team a Relaxing Spa Handy Kit and letting them pamper themselves a little?
Gym Trends
Fed-up of the normal run on the treadmill or the same boring weight routine? Switch up your routine with Resistance bands. It’s a great addition to strength training and rehabilitation routines and are fast becoming a ‘must-have’ accessory in a gym-lovers’ backpack. Searches for ‘band workouts’ are up an eye watering 1913%. If you don’t like the dreaded Spin classes – rowing is now going to be the new spin in 2019 with dedicated classes and studios opening their doors. With these new classes you’ll need some gym accessories! Keep the sweat away with a Microfibre Sports Towel and listen to your favourite gym tunes with O-Buds Standards that can carry your brand or company's message.
Portion Sizes
It’s the cooking fail we all make the most- cooking too much pasta! It’s created many different internet memes and even a blog by Mashed about the 10 mistakes everyone makes when cooking pasta.To help you with portion sizes your in 2019 and not become subject of an internet meme we have Spaghetti Measures that give you just the right amount of pasta for the meal you’re eating and not enough for an army!
Be a winter cycling warrior
Winter isn’t all about rain, sleet and a freezing cold wind! Figures from the Met Office showed that last year was the second sunniest winter since 1929, so you should be able to get out on your bike all year-round! The number one rule is See and be Seen. We can help with that part! The Pika Multifunction Light has 3 ultra-bright LEDs and 4 light modes so is perfect for cycling. With an extra attachment and clips it can be used as a head torch or arm running light.
Take a hike
Outdoor activities are on the increase as people get away from their desks and out into the fresh air. Hiking also has the benefit of being free, all you need is a good pair of shoes. There’s nothing better at this time of year than taking a winter walk with something warming. The Swiss Peak Copper Vacuum Food Flask will keep a soup or stew hot for up to 8 hours! Perfect for when your walk takes a little longer than expected.
Make a list or do some colouring
Creating lists is a great mindfulness technique as it’s a way to liberate your mind from mental chatter and helps you to completely focus on putting your thoughts down on paper. If making lists isn’t your thing, why don’t you try colouring? Colouring gives relief from tension, anxiety and stress, it also helps you focus. We have the perfect item for getting your thoughts down on paper the Vibrance A5 Journal is a different less formal style of notebook that can inspire your customers to get those thoughts out of their heads and put down on paper! Or for how about a Colour Therapy Book? 
Hopefully these trends will give you some inspiration on how you could include “Wellbeing” into your next campaign. If you still need that little bit of expertise our promotional merchandise experts are also always on hand to assist you! Just fill out the form below and we’ll find the perfect option for your brand or campaign.
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