Welcome to campus! Have you got everything you need?
These next few months will be full of a lot of ‘firsts’ for freshers.
First lectures.
First seminars.
First embarrassing introductions with your flatmates that include a light-up dinosaur (just me?).
That’s why it’s important for new students to feel confident and comfortable with uni life as soon as they arrive. From feeling instantly connected to their new coursemates to feeling a part of the larger community from the start.
And one way to do that is by supplying branded promotional products as a part of your student orientation/marketing strategy.
From university clothing and essentials to souvenirs, we’ve got the merch you need to help them settle in fast.
To browse our full range of branded promotional products essential for student orientation, download our Back-to-Class brochure now.
What is student orientation?
This is a period of limbo where the university is open, and students are returning, but lectures haven’t started yet.
It’s the ideal time for first-year students to find their feet in their new environment, get to grips with the on-campus laundrette, and have a handful of questionable late nights before term begins.
Often called ‘Fresher’s Week’, there’s usually a timetable of university-scheduled events taking place, from Fresher’s Fairs to individual school meet-and-greets.
Getting involved in student orientation is an excellent way for freshers to network with other students on campus, plus a great time to introduce them to your university or business’ brand identity.
Read more: Newbie nerves? Check out these A* Freshers Fair merchandise ideas
The benefits of student orientation
1. A sense of community
For many students, this will be their first time away from home. Student orientation allows them to share their experiences with others, helping them to not feel so alone.
2. A buffer between college and university
Instead of heading straight into a vigorous timetable of lectures, 1-2-1s and seminars, student orientation offers a buffer period between the familiarity of college and the intensity of university.
3. The opportunity for exploration
Not only are university campuses large, but going to university often means moving to a new city. Your new students will not only need time to find where all their classes will be but also where the nearest supermarket is or their local bank branch.
4. Promote campus clubs and extracurricular activities
Usually, Freshers’ Fairs are the highlight of student orientation. It’s the perfect place to grab those student discounts, sign up for extracurricular activities and campus clubs, or get your hands on that iconic uni hoodie. A great time to get your brand front and centre!
Essential branded items for student orientation
Student orientation is the perfect time to promote your brand identity and help new students feel a part of a larger community. And what better way to share your brand than with the perfect selection of promotional merchandise?
Trend backpack
This durable 600D polyester backpack has four compartments, offering plenty of space for your freshers during student orientation.
Bodhi RPET water bottle
Keep them hydrated all lesson long with this 500ml water bottle made from RPET.
Senator nature plus ballpen
Made from Bioplastic, this pen is completely biodegradable.
A5 wire-bound recycled notebook
The first few weeks at university are full-on, so make note-taking a breeze with our full-colour wire-bound notebook.
Full-colour lanyard
Get on that university spirit hype with a university-branded lanyard.
Bamboo name badge
Back-to-class hack: don’t fret about remembering everyone’s name. Instead, give them a name badge.
Iqoniq Rila lightweight recycled cotton hoodie
Nothing makes you feel more a part of the team than a university hoodie. And Iqoniq’s lightweight recycled cotton hoodie is the future of clothing. Curious? Check out more about Iqoniq’s range below.
Read more: Isn’t it time clothing was honest? Introducing Iqoniq
Xoopar Mr Bio cable
Make sure all their devices can be charged from any seminar room.
Plush teddy bear with a hoodie
This cutie in a hoodie is the perfect mascot for freshers away from home for the first time.
Double-layer lunch box
It’s time to bring back packed lunches! This lunch box includes plastic made from sugar cane, making it a superb choice for reducing single-use plastic within your merch offerings.
Inspire them with merchandise
Universities are THE place of inspiration and growth, of building connections and solving problems (or, snoozing through lectures).
Merchandise goes hand-in-hand with encouraging that university spirit. Constantly learning and constantly improving. Win-win.
Download your Back-to-Class brochure now for more fantastic first-class promotional products to start your freshers off on the right foot.Are you ready to make your brand stand out? Speak with our expert merchandise consultants today.
