--- title: It’s Made From Circular & Co. description: Circular & Co.’s new ‘Made From’ range is making travel mugs out of waste from all our favourites - coffee, bubblegum… even your beloved trainers! --- [The Fluid Blog](https://insights.fluidbranding.com/blog) # [It’s Made From Circular & Co.](https://insights.fluidbranding.com/blog/its-made-from-circular-co) Written by [Natasha Ithildin](https://insights.fluidbranding.com/blog/author/natasha-ithildin) | Jul 25, 2025 9:31:20 AM Introducing Circular & Co’s new Made From range. Whether they’re a fashionista, a barista, or a bubblegum-chewing-ista, most, if not everyone, loves a hot drink.  And a branded cup made from the waste of an industry they love? A mindblowing feat of ingenuity that’ll make their drinks taste even better - and your brand even more amazing.  Circular & Co.’s new ‘Made From’ range is making travel mugs out of waste from all our favourite things - coffee, fabric, bubblegum… even your beloved trainers!  It’s a new circular solution to waste, meaning no more destroying, digging up and cutting down.  Everything we need is already here waiting to be reused, reborn and re-loved into your favourite travel coffee cup.  Want more Circular & Co.? Want to stop waste from harming our oceans and our planet by giving single-use a second chance? Check out our full Circular & Co. product range below to get started. ## In short...  Circular & Co.'s Made From range proves that literally anything can become your next coffee cup — old trainers, chewed gum, coffee grounds, even fishing nets pulled from the sea. Every material still gets the same leakproof, easy-to-use design, so nothing's sacrificed for sustainability. It's a genuinely clever way to give your brand a story worth telling — one that's been reused, reborn, and re-loved.  ## Who are Circular & Co. We’re massive fans of Circular & Co..  Based in Cornwall, they’re just down the road from our UK Headquarters. We’ve had tours of their factories and seen how everything’s made, and, spoiler: it’s fascinating!  [Circular & Co. was founded in 2003 by Dan Dicker](https://insights.fluidbranding.com/blog/heres-why-we-love-circular-co), who could see that our throwaway culture was/is damaging the planet.  Since then, he’s been working with a network of industry experts to develop real circular solutions with Circular & Co.. That’s why all of Circular & Co.’s products last as long as possible and can be 100% fully recycled at the end of their life.    Circular & Co. are on a mission to stop waste from harming our oceans, as well as giving single-use plastic a second chance.  > [*"Our mission is to make apparently useless materials, destined for landfill, into genuinely useful, sustainable, and well-designed products.”*](https://circularandco.com/meet-the-makers-circular) > > Dan Dicker, CEO of Circular & Co.  Read more: [Why we love Circular & Co.](https://insights.fluidbranding.com/blog/heres-why-we-love-circular-co) ## It’s new: Made From  Circular & Co.’s new product range, Made From, champions a closed-loop, circular design, and we’re thrilled to share it with you.  They’ve not only developed the world’s largest range of recycled materials embedded within multi-award-winning products, but they’ve also stopped these things from ending up in landfills and damaging our planet.  And we get a cool-looking cup. Win, win!  Read more: [What is circular design?](https://insights.fluidbranding.com/blog/what-is-circular-design)  With their market-leading, patented, UK-designed, 100% leakproof, one-handed opening swift-click™ lid, you’ll be able to open and close your drink quicker than you can read this sentence.  They’re here to make everyone’s life just that little bit easier, whilst making a big impact on the planet.  Ready for your brand to be a part of an amazing story?  ## Made from waste You can now choose for your branded reusable coffee cup to be made from either:  ### 1. Recycled fabric Fast fashion is easy to buy but hard to get rid of. From 150 truckloads of unwanted clothes collected every day in the UK, Circular & Co. can now take what’s not reusable and transform it into injection-moulded fibre pellets to help make this cup’s outer layer.    ### 2. Recycled trainers Let’s take a step in the right direction. Some of the greatest achievements in human history started with a single step: let this cup (made from 50% recycled old trainers) be your first step towards more sustainable choices.    ### 3. Traceable marine plastics The marine pollution caused by lost or abandoned fishing nets and debris that’s gone into this cup is 100% traceable, so you can see from precisely which bit of coastline, beach or harbour it was collected from.    ### 4. Recycled coffee grounds The perfect cup for an early Monday morning brew. The outer layer is made using recycled coffee grounds, which seems about as poetic and properly circular as a cup can get.   ### 5. Recycled bubblegum Chewed up, spat out, reborn (and completely clean, by the way). From the indigestible to the irresistible.   ### 6. Recycled stainless steel Recycled stainless steel loses none of its qualities when recycled; that’s why this cup is one of our top performers: keeping hot drinks hot for up to six hours and cold ones for twelve.   ### 7. Recycled paper cups The outer layer is made using single-use paper cups, which, with our partners, we collect, shred and combine with recycled plastic.  Prepare to look smug in the coffee shop queue. ## Made From FAQs ### 1. What is the Made From range? Circular & Co.'s new line of travel cups, each made from a different type of waste — think recycled trainers, coffee grounds, fabric, marine plastic, bubblegum, and more. ### 2. Does the material actually affect how the cup performs? Not at all. Every option still comes with that patented, 100% leakproof, one-handed swift-click™ lid — the material changes, the quality doesn't. ### 3. Are marine plastic cups really traceable? Yes — Circular & Co. can tell you exactly which beach, harbour, or stretch of coastline the plastic in your cup was collected from. ### 4. What if I want the best possible heat retention? Go for the recycled stainless steel option — it holds hot drinks for up to six hours and cold ones for twelve. ### 5. Can I get my brand on one of these cups? Absolutely — the whole range is designed for branding, so your logo can sit on a cup with a genuinely good story behind it. ### 6. Is bubblegum really clean once it's recycled? Completely. Once it's processed, there's nothing chewy, sticky, or gross about it — just a great-looking, fully hygienic cup. ## Your brand: made from good decisions Whether you opt for recycled coffee, trainers, or bubblegum, your branded Circular & Co. travel cup will be making a positive impact, championing your brand’s sustainability credentials.  Want more Circular & Co.? Want to stop waste from harming our oceans and our planet by giving single-use a second chance? Check out our full Circular & Co. product range below to get started.   [View full post](https://insights.fluidbranding.com/blog/its-made-from-circular-co) ```json { "@context" : "http://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Natasha Ithildin" }, "dateModified" : "2026-07-13T12:04:52.250Z", "datePublished" : "2025-07-25T09:31:20Z", "headline" : "It’s Made From Circular & Co.", "image" : { "@type" : "ImageObject", "height" : 475, "url" : "https://8813579.fs1.hubspotusercontent-na1.net/hubfs/8813579/circular%20&%20co%20header%20update%20%281%29.jpg", "width" : 900 }, "mainEntityOfPage" : "https://insights.fluidbranding.com/blog/its-made-from-circular-co", "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "height" : 60, "url" : "/hs/hsstatic/content_shared_assets/static-1.4092/img/default-amp-logo.png", "width" : 60 }, "name" : "The Fluid Blog" } } ```