Rebottle your brand with sustainable glassware
Ever wondered what happens to your old wine bottles after you recycle them?
Rebottled did - and they didn’t like what they found.
Every year, 440 million wine bottles are thrown away after a single use. Rebottled wants to change that – giving discarded bottles a second life as beautifully designed glassware.
And their stunning range of Dutch-designed products can now be branded!
Read on to discover:
- Who Rebottled are
- How their glassware is made
- Why it makes such a great branded product
Looking for more branded drinkware?
If you’re interested in more branded drinkware options, we have a whole range of promotional mugs, cups, and more available for all your merchandise needs below.
In short…
- Rebottled turns used wine bottles into drinking glasses, tumblers, carafes and candleholders.
- Its upcycled glassware uses 99% less CO₂ and 98% less water than new glass.
- Its factory provides meaningful work for people who find it hard to get a job in the current market.
- You can personalise every piece with your logo, making it ideal for corporate gifting, events, and seasonal campaigns.
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Who are Rebottled?
Rebottled was founded in 2016 by a young entrepreneur at Enactus who wanted to find a solution to our waste problem, starting with the glass industry.
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He started asking questions:
- Why are we reusing beer bottles while throwing away wine bottles?
- Why do we melt glass in polluting furnaces?
- Why does hardly anyone know the environmental impact of glass?
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What began as a student project has grown into a circular factory operation. With three European factories, Rebottled now recycles glass bottles into several different products, including candleholders and carafes.
How Rebottled works
There are two ways in which Rebottled recycles glass bottles:
1: Upcycled (the bottle stays a bottle)
- Collecting the bottles: Used wine bottles are gathered instead of being thrown away.
- Laser-cutting: A precision laser cuts each bottle to the chosen height.
- Fire-polishing: The rim is finished with flame until it's perfectly smooth.
- Checking, printing, packing: Every glass is then checked and packed in Rebottled's own packaging, ready for its second life.
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2. 100% recycled (new products from broken glass)
We all know how breakable glass is, and Rebottled has a solution to even recycle bottles that haven’t survived in one piece.
Rebottled turns shards into new glassware, with no new raw materials needed, by:
- Collecting shards: Broken and unusable glass is saved.
- Melting down the shards: The glass is melted.
- Moulding the glass: The molten glass is shaped into completely new forms, from glasses to bottles.
- Finally, checking and packing them: Each piece is checked and packed, ready for a long life on your table.
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5 reasons you'll love Rebottled
1. Verified impact
All of Rebottled’s impact is verified via an independent life cycle assessment, checked by PwC.
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2. Completely transparent (literally)
Rebottled is transparent about where its glass comes from and how it's made.
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3. Good for people and the planet
The Rebottled Factory creates meaningful work for people who struggle to find it elsewhere.
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4. Makes a crackin’ gift
From a thank-you gift to gifting hundreds of guests at an event, glassware works for every campaign, because everyone needs a glass.
And with Rebottled, you can choose a single glass or a complete set, adding that extra layer of flexibility.

5. Clear sustainability values
Rebottled products offer a tangible way to demonstrate your commitment to sustainability.
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Products we love from Rebottled
Here are three of our favourite products from Rebottled. All are Dutch-designed, with a comfortable feel and smooth finish.
1. Rebottled 2-Pack Drinking Glasses
Made from upcycled wine bottles, these glasses retain the distinctive shape of their original form, giving every drink a little more character.
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2. Rebottled Tumbler Drinking Glasses (2 Pack)
A versatile addition to any kitchen, these upcycled tumblers are perfect for everything from water to cocktails.
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3. Rebottled Carafe (600ml)
With its distinctive design and smooth, high-quality finish, this carafe makes a stylish addition to any table.
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Rebottled FAQs
1. What is Rebottled glassware made from?
Rebottled products are made from post-consumer glass. Its upcycled range transforms used wine bottles into new products, while its 100% recycled range uses broken glass to create entirely new designs.
2. How much CO₂ and water does Rebottled glassware save?
Compared with new glass, the upcycled process uses 99% less CO₂ and 98% less water. Per glass, that's a saving of 150g of CO₂ emissions and 150 litres of water.
3. Are Rebottled's sustainability claims verified?
Yes. The figures are verified by an independent life cycle assessment, checked by PwC.
4. What's the difference between upcycled and 100% recycled glassware?
Upcycled glassware is cut and polished from the original wine bottle, so it needs no melting and keeps the bottle's shape. The 100% recycled line melts broken bottles into new raw material, allowing Rebottled to create a wider variety of shapes and colours.
5. Can Rebottled glassware be personalised with my logo?
Yes. Upcycled glassware can be personalised with your logo, which makes it ideal for corporate gifts, events and seasonal campaigns.
6. Is Rebottled glassware suitable for large orders and events?
Yes. It works as a gift at any scale, from a single thank-you gift to gifts for a thousand event guests.
7. Where is Rebottled glassware made?
Rebottled's production started in the Netherlands, with an automated line in Leerdam, and has since grown to a total of three factories in Europe.
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Branded sustainable glassware with a story to tell
Whether you're thanking a valued client, creating memorable event merchandise or planning your Christmas gifting, Rebottled offers something a little different.
By giving discarded glass a second life, these thoughtfully designed products turn everyday drinkware into a talking point – and a tangible way to showcase your brand's commitment to more responsible choices.
Want to make your next campaign more meaningful?
If you’re interested in other brands that give back to communities and the planet, check out our full Products with a Positive Impact range for more incredible social enterprises, B Corps, and truly circular stories.

