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Gemma Richards
Meet Gemma, our Brand Manager! With over 20 years of experience in the industry, her marketing expertise is unrivalled, her trend forecasting unparalleled, and her brand storytelling exceptional. You’ll find her most weekends enjoying the Cornish beaches with her family, friends, and Honey, the family labrador.


Fluid turns 18 years old!
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Gemma's story
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The Big Blue: Blue Health, Blue Carbon and Products made from Ocean-bound plastics.
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100,000 trees!!
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B Corp Month 2024: Embracing Sustainable Progress with 'This Way Forward'
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Last-minute event giveaways for any budget
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Double whammy for Fluid!
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The secret life of a Merchandise Consultant
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Fluid announces 9th year of Feefo Platinum Service
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Product media trend predictions 2024
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8 FREE ways to stay cosy this winter
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Big brand Valentine’s campaigns
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Important dates for your marketing calendar 2025
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